Creating a personal brand is a cornerstone for marketing, particularly on the internet. Having a persona determines where and how much you should direct your efforts. Besides being a social influencer, Ian Moyse is also a sales director, cloud expert and public speaker. Having helped many others build a personal brand, he and marketing expert Madalyn Sklar looked at branding, beginning with first impressions. “A personal brand is what you are known for and seen as,” Moyse said. “For context, we are talking about and focused on a social brand. Often, this can start as being known real-world and moving…...
Personal Brands Strike Gold in the Long Run
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